Tag Archives: marketing

Don’t touch my widget!

Have you ever noticed how defensive we can become about our widget? We are so focused on our view of the world (our widget) that it becomes easy to assume that the piece of pie we see is the whole … Continue reading

Posted in 2012-2013 season, Classical, Conductors and Musicians, Development, Family, Sounds Like Fun | Tagged , , , , , , , , , , , , , , | 1 Comment

Musicians About Town

What makes people feel connected to the Houston Symphony?  That question was my challenge for our season campaign.  Is it the experience, is it the programming, is it the local arts aspect?  All of the above actually, and for the … Continue reading

Posted in Conductors and Musicians | Tagged , , , , , , | Leave a comment